I read this Wired article today, and I had too cringe hearing Microsoft is taking aim at Google and Apple. Why would they want too? They own such an enormous desktop market, and they could own the mobile space too, but not trying to come at it from the rear. Utilize your existing customer base to build the best mobile experience for Windows users. The reason Android is catching on so quickly, besides the open software and the backing of Google, is it's really the only smart phone alternative to the iPhone at the moment. There are other platforms, but nothing at the level of an Android phone.
I'm not foolish enough to think Microsoft doesn't have a huge gap when it comes to mobile market share. I mean they haven't really put any effort into it for years. But that's what's cool about the opportunity they have. If they want to take something from Apple, take the fact Apple goes to incredible lengths to make the user experience the best on the planet. Whether you think that is egotistical, close minded, or plain and simple snobbery, it doesn't matter. They make products that people like. And Microsoft should focus on the same thing.
I think Microsoft is in the perfect position. I really hope they don't blow it by trying to "be" a bigger better Apple or Google, because they will fail.
0 comments:
Post a Comment